An Innovation | For Your Hiring Team's Messaging Advantage
Access Point Partners brought together multiple experts passionate about delivering competitive advantage to companies' hiring process. Using publicly available team member data, we identified two unaddressed opportunity areas.
First, we identify where a team incurs a recruitment messaging disadvantage due to incoming candidates' researching of Hiring Teams. Candidates' obtain more data about individual team members and their relative metrics than teams know; identifying accurate and inaccurate metrics helps each member better advocate during candidate interviews.
Second, we graphically present the team metrics via distinct analytics and metrics. Why is this important? Corporate brands are helpful to initially attract candidates; however, candidates who then engage in the hiring process make their decisions based on the team they'd be joining. People are attracted to companies, but they join teams.
Powered by our corporate clients' inputs, and using our passion for clients' successes outside of search, we combined inputs from clients, candidates, and internal and external colleagues to create the innovative AdvocacyQuadrant solution.
AQ 360° reflects 150+ years of knowledge and insights of client and candidate-informed surveys, experiences, and observations. The firm's principals and partners with expertise in Learning & OD, HR Strategy, and HR Communications helped create and now deliver a solution that furthers Hiring Teams' abilities to adopt ongoing and superior hiring advocacy.
AQ 360° addresses and coordinates proactive responses which advantage Hiring Team interviewing of all candidates.
A Hiring Team's 360° Public Brand Profile | Know Yours
Employer Brand provides initial attraction; yet, candidates join or reject opportunities based on assumptions they bring to interviews which - left unspoken by candidates - remain unaddressed by that Hiring Team's members.
We identify and analyze the external talent marketplace's assumptions which will inform team members, add productivity in hiring, reduce cost and raise ROI for teams, HR, and the business. Client Hiring Teams partnering with HRBPs, TA, and CHROs see results in ROI, hiring speed and quality, and Hiring Team market reputation for talent acquisition competitive advantage.